Pardot
Pardot B2B marketing automation by Salesforce helps marketers create more leads, generate more pipeline, and empower sales to close more deals.
Market Share of Pardot
Current Customer(s)
34155
Market Share (Est.)
7.11%
Ranking
#5
Top Competitors and Alternatives of Pardot
The top three of Pardot’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 30.39%, Mixpanel with 11.30%, SEMrush with 7.88% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| HubSpot Marketing Hub | 145911 | 30.39% | Pardot vs HubSpot Marketing Hub |
| Mixpanel | 54251 | 11.30% | Pardot vs Mixpanel |
| SEMrush | 37850 | 7.88% | Pardot vs SEMrush |
| Looker | 34238 | 7.13% | Pardot vs Looker |
| Marketo | 33183 | 6.91% | Pardot vs Marketo |
| Sprout Social | 20953 | 4.36% | Pardot vs Sprout Social |
| Campaign Monitor | 18600 | 3.87% | Pardot vs Campaign Monitor |
| HeapAnalytics | 16651 | 3.47% | Pardot vs HeapAnalytics |
| Sumo | 15748 | 3.28% | Pardot vs Sumo |
| Zoho Analytics | 11981 | 2.50% | Pardot vs Zoho Analytics |
| Demandbase | 8127 | 1.69% | Pardot vs Demandbase |
| Fivetran | 4893 | 1.02% | Pardot vs Fivetran |
| SE Ranking | 4127 | 0.86% | Pardot vs SE Ranking |
| LiveRamp | 3449 | 0.72% | Pardot vs LiveRamp |
| Kentico | 3285 | 0.68% | Pardot vs Kentico |
| Marquis | 3117 | 0.65% | Pardot vs Marquis |
| Iterable | 2237 | 0.47% | Pardot vs Iterable |
| Oracle BlueKai | 2213 | 0.46% | Pardot vs Oracle BlueKai |
| Sisense | 2013 | 0.42% | Pardot vs Sisense |
| Sailthru | 1896 | 0.39% | Pardot vs Sailthru |
Popular Comparisons
Top Competitors and Alternatives of Pardot
The top three of Pardot’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 30.39%, Mixpanel with 11.30%, SEMrush with 7.88% market share.
Pardot vs HubSpot Marketing Hub
Pardot vs Mixpanel
Pardot vs SEMrush
Pardot vs Looker
Pardot vs Marketo
Pardot vs Sprout Social
Pardot vs Campaign Monitor
Pardot vs HeapAnalytics
Customers of Pardot
Around the world in 2026, over 33645 companies have started using Pardot as Marketing Analytics tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Trilogy Education | 10,000+ | Lanham | Maryland | United States |     |
| Tyco Fire Products | 10,000+ | Lansdale | Pennsylvania | United States | |
| Partner In Publishing | 10,000+ | Glastonbury | Connecticut | United States | |
| Metso | 10,000+ | Espoo | Uusimaa | Finland | |
| Workday | 10,000+ | Pleasanton | California | United States | |
| Tyco | 10,000+ | Princeton | New Jersey | United States | |
| Rocket Software | 10,000+ | Waltham | Massachusetts | United States | |
| Parexel | 10,000+ | Durham | North Carolina | United States | |
| Clarivate | 10,000+ | London | England | United Kingdom | |
| Bridgestone Americas | 10,000+ | Nashville | Tennessee | United States | |
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Pardot Customers by Products and Services
The top three products and services offering customers that use Pardot for Marketing Analytics are Digital Marketing (540), Marketing (531), Saas (450).
Customers
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Pardot Customers by Employee Size
The majority of Pardot's customers for the marketing-analytics category fall in the company size of 100 - 249 employees (8556 companies), 20 - 49 employees (8022 companies), 0 - 9 employees (4649 companies).
Employee Size
Pardot Customers by Geography
The top three geographies of Pardot for marketing-analytics are the United States with 19667(65.79%), United Kingdom with 2396(8.01%), Japan with 1812(6.06%) customers respectively.
Customers
Employees of Pardot
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FAQ
Find answers to the most often asked questions by users.
Who are the top Pardot competitors?
Pardot’s Top competitors in the marketing-analytics category are HubSpot Marketing Hub, Mixpanel, SEMrush. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs HubSpot Marketing Hub Pardot vs Mixpanel Pardot vs SEMrush.
What is Pardot customer distribution based on company size?
What is Pardot market share in the marketing-analytics?
What are the top countries that use Pardot?
What are the top industries that use Pardot?
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